Tag: market share

• How to expand successfully

  

  “I wish I’d gone into the business of hand sanitiser,” said the owner of the paint shop recently to me. I slow-nodded, acknowledging the fast money companies made selling products that met demand fueled by covid. But entrepreneurs, don’t be wooed by risky, quick-profit expansion opportunities. Those who made money in the hand sanitiser exponential…

  Jill Ridley-Smith

  January 4, 2022

  Advice for Entrepreneurs and Small Businesses

  business, entrepreneurship, market share, risk